get to know your potential audience and do some “reading” of the world together
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bethiep
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nickobec
To develop trust with your customers and potential customers you need to open and honest, and this take times.
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mspecht
Be honest, open, create an identity, join in the conversation, earn a reputation, continue the conversation, finally develop trust. Then maybe just maybe you can use Twitter for business.
Update: My blog finally came back so here is a post I wrote earlier today that the quote above comes from, Is any social media better than none at all?.
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ssharwood
Don’t just lurk on Twitter. Converse. You’ll learn more by playing than you will by lurking.
Be human. Have a story to tell, instead of a message to push.
Share your experiences.
Plug – if you must – but flag it as a plug.
Rickroll people sometimes. Everyone’s trying to do it
(If you don’t know what Rickrolling is, figuring that out is a good start) -
acatinatree
don’t wash your dirrrty laundry on public twitterstream. Unless it’s likely to be highly amusing to bystanders.
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KerryJ
Not everyone mother’s poppet is going to be good a Twittering, just as not everyone is good at writing, customer service or fire baton twirling. Make sure the people you choose to do your Twittering understand the medium and how to use it.
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bethiep
Be regular, its good for your health. And remember its not all about you.
